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Athletic Clothing Brand Improves its ROAS by 33% with AI

An athletic clothing brand used codeless AI to automate optimization processes that would implement their logic and strategies to improve their budget allocation.

Sustainable Footwear Brand Improves its ROAS by 43% with AI

This sustainable footwear company scaled campaigns while promising successful conversions with a codeless AI infrastructure.

CARSOME Reduces Cost Per Lead By 40% With AI

This leading used car e-commerce platform in South-East Asia had set its sights on increasing brand awareness and optimizing audience growth in a cost-efficient manner. During this attempt they identified an agility gap, inconsistent audience behavior and a perception about the used car industry that needed addressing. Click here to download the full case study […]

Swiggy acquires more users at 43% lower costs

India’s largest food delivery service had been relying on high-intent channels such as search to reach customers who were immediately interested in their services. However, these channels offered limited volume at high costs and were vulnerable to disruption by competitors. Click here to download the full case study Swiggy’s leadership decided to diversify their media […]

Kumu reduced its Cost Per Installation (CPI) by 8%

To bring down their Cost Per Install (CPI), Kumu wanted to identify and target relevant, high intent cohorts. This was envisioned to drive customer acquisition efficiency by increasing the overall Install rate and bring down the Cost Per Click (CPC) on live campaign ads.

Betabrand Improved its Return on Ad Spend (RoAS) by 69%

Improve overall campaign performance with a focus on increasing the Clickthrough Rate(CTR), drove Betabrand to identify newer and more relevant keyword clusters to display to their audiences.

Joe & The Juice Improved its Conversion Rate (CVR) by 14%

With multiple campaigns to be run across different geographical locations to drive audiences to their business, Joe and the Juice wanted an infrastructure to handle the performance of this high volume marketing effort, while being mindful of their budget.

Klar Reduced its Cost Per First Transaction (CPFT) by 29%

Shifting behavior of their target audience across multiple platforms increased Klar’s Cost Per First Transaction(CPFT). They needed to target the cohorts in the right place at the right time to drive marketing performance and optimizing budgets across platforms without compromising on cost efficiency.

Flo Mattress Improves its Clickthrough Rate (CTR) by 52%

A highly competitive market meant a high Cost Per Thousand Impressions(CPM) month on month, which Flo aimed to bring down.

ITC Improved its Return On Ad Spend (ROAS) by 25%

ITC’s goal was two-fold: one, to redistribute budget optimally, and two, to subsequently get an ROAS greater than 2, on live campaigns.

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