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The Marketing AIvolution Blog

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June 4th, 2021

Top 10 UserTesting Software Alternatives

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Are you among the many UserTesting users looking for a better alternative to the software? Or are you a designer, researcher, SaaS founder, or product manager trying to get feedback from your particular demographic on usability, ideas, concepts, product usability, or pricing model? Either way, you are on the hunt for replacements and that can seem like a daunting prospect.


UserTesting software specifically allows you to connect with the users, speak with them, and validate their assumptions. Despite being a great software to get feedback from real-time users on prototypes and designs, it is lacking in several other departments.


Even though UserTesting is one of the oldest user testing software in the market, it fails to keep up with the needs of modern businesses. Therefore, many users, like yourself, are looking to switch to some better, less expensive alternatives.


Why is UserTesting So Popular?


UserTesting was the first user testing tool ever created that facilitated unmoderated usability tests. also managed to build up a panel of 1.5 million participants during their duration, a record at the time. This allowed the UX designers to run user tests smoothly, analyse them, and get quick feedback.


UserTesting Pros:


  • Quick in Results
  • An extensive panel of testers
  • Comprehensive features list.


However, like any other software in the market, UserTesting might not fit every company’s requirement portfolio. There can be different other reasons for people to seek alternatives as well.


Why Do You Need Alternatives for UserTesting?


Although UserTesting is one of the most established and practical tools for performing user tests, it simply is not what everyone is looking for. One of the common pain points is the updated price policy of the UserTesting software.


If you are looking to conduct user testing with UserTesting software, you cannot have more than 15 participants, a significant limitation for a successful usability test. If you want 15 or more participants, you have to buy their annual plan, which is $18k a year. Not every startup or small business can afford or is comfortable spending that big an amount.


UserTesting Cons:


  • Pricing
  • Testers’ Quality
  • Limitation on participants localization option
  • Basic Analytics


Here is one of the many online reviews after using UserTesting software:


It is not unnatural for people, or companies, to seek better alternatives to However, please note that many of the other options in the market are for different use cases. Thus, it is essential to match your requirements when choosing an alternative to UserTesting.


Top 10 Alternatives to UserTesting


After comparing the features, reviewing the online reviews, and checking out user feedback, we have listed the best user testing tools. We have chosen these tools based on:


  • Features (comparing to UserTesting)
  • Pricing (prominent complaint with UserTesting)
  • Customer Support
  • User Interface and ease of use of the software.


Here is a list of our top 10 alternatives to UserTesting:


  • Loop11


Loop11 is a user testing software and comes with a simple UI interface. It makes the user testing process as smooth as possible. It allows usability tests for prototypes, websites, wireframes, and also accessibility. You don’t have to be an HTML or CSS pro to work on it, the option with a JavaScript solution is still available for those who have a flair for developing.


You can do the test on mobile devices, have your custom themes and create multiple tests for different testing elements. Users can view session recordings, heatmaps, and clickstream analysis to get a good insight into what the users are doing. The tool Loop11 easily integrates with the prototyping tools such as InVision, JustInMind, etc., to make sure your prototypes and wireframes are up to par.


Some people have even credited Loop11 to be one of the only software companies where you have complete control over a proper test script design. It is also unmoderated and lets you test as many users as you want.


Price: $69/month (free trial available)


  • Userlytics


Userlytics is becoming the most used user testing platform for remote tests with its affordable price and brilliant features. It enables you to record the interaction between the user and a website or app, or a prototype.


It has an in-built picture-in-picture software that records the users’ facial expressions and audio while interacting with your website in a remote test and analyzing how they react and respond to your product in real-time.


Using this tool is a smooth process. You don’t require a very complex setup or hardware to get started. Userlytics provides you with the path to uncover the pain points in your website and know what is stopping the visitors from becoming regular users quickly and inexpensively.


Price: $49 onwards


  • UsabilityHub


Making design decisions can be challenging, especially when it comes to a new website or app. You find yourself stuck in questions such as “Where should the navigation bar be?”, ”Which design will people prefer, A or B?” and so on.


Don’t worry because this is where UsabilityHub comes to your rescue. It settles all the debates you might have regarding design all at once. It boasts five different types of test suites that help you capture and analyze users’ preferences and make quick decisions.


You simply need to upload an image of mobile app UI, website, or software design and wait for the results patiently. It provides a report that has heatmaps in it to indicate the places where the users clicked.


A five-second test can also be set up to capture the first impression the users have of your design. Additionally, you can have your designs uploaded in the software and have users tell you which one they prefer the most and why.


Price: $50 onwards


  • Lookback


Lookback is another tool that records user experience. With its help, you can record the user’s mobile screen or computer screen either remotely or in-house without needing any additional equipment.


The best part of this software is that you can join in the live testing session with the users and ask them questions regarding your website or app and interview them on the go. Most of the other user testing software provides a report or recording of the test conducted, but Lookback offers a chance to be with the users doing the live test and interview them in real time.


Price: $49 onwards (free trial available)


  • TryMyUI


TryMyUI is another popular usability testing software that aims to help UX designers identify where their design has been tweaked and needs improvement. You can create your custom tests for the users with specific tasks, find out the suitable user base through a broader demographic, and even observe users performing your set test.


There is also a TryMyUI Streaming service that is installed on your website. Find what lacks in your website with the help of Stream’s AI frustration finder. You can track the paths the users are taking and see which goes towards success and failure.


Price: From free (pay per result)


  • Hotjar


Hotjar has an abundance of tools that help you in analyzing and receiving feedback for your website. It has heatmaps in its software, enabling you to indicate the parts that are getting the most clicks and where the users are most drawn towards.


You can even see the recorded mouse trails of users to help you understand how they navigate your site and know when the users drop out of purchase with the help of Conversion Funnels. These can be pretty insightful as the funnels help you pinpoint the weak areas of your website and where the tweaking is required for better results. Hotjar should be a hot alternative in your list of user testing tools.


Price: From free


  • Reflector


This software isn’t your typical usability testing software but a reflecting tool that lets you know how your app design looks and works on the mobile phone. This tool enables you to wirelessly send the screen of your phone or tablet to your PC so that you can see the users using your design. It also has record functionalities. You can easily record and view the session later and share your findings.


Price: $14.99 (free trial available)


  • UserZoom


UserZoom is a full-fledged enterprise-level package of user experience and analytics platform. Along with capturing user interaction, it also supports robust analytical data.


UserZoom has an abundance of features for collecting data on user experience. You can easily test your websites and prototypes while observing users interacting with your website and giving feedback. You can even do market research by comparing your website with competitors and providing UX benchmarking.


Its dashboard is full of views, click information, and heatmap reports to help you make your website better for users.


Price: On Request


  • Crazy Egg


Have X-Ray like vision for your website or app with the help of Crazy Egg. This user testing software is Heatmap powered. Thus, it tells you where you are getting the most significant number of clicks and what exactly is stopping visitors from converting to regular customers. Heatmaps indicate which parts of the website are getting the most clicks and their corresponding sources.


Another great feature in this tool is the Scroll map which helps in identifying how far the visitors/users scroll a page before funneling out entirely. Other functionalities include monitoring the total number of clicks on every page and doing A/B testing.


Price: $29/month (free trial available)


  • Userbrain


Userbrain gives you the platform to see how users interact with your website and react to it. Once signed in, you can easily look at the videos of real-time users interacting with your site.


The real advantage of joining Userbrain is that you get to use the large pool of testers. This ultimately saves you the time and effort of recruiting, managing, and giving money to the participants. You can also sign up and get paid to become a tester yourself.


Also, as reviewed online, Userbrain comes with an A-level customer support team that will respond to you almost immediately.


Price: $19 onwards


Frequently Asked Questions


Q1. How much does user testing cost?

Ans. It depends on the user testing software you are using and the requirements of your product. In the UserTesting software, the basic account will cost you $49 per video, and you will be allowed to run 15 video sessions per year. However, the alternatives mentioned above are inexpensive and get the job done.


Q2. Can we automate the usability test?

Ans. Human behavior is hard to evaluate using a pre-scripted test. Usability testing needs random gestures that only a human can bring. It is not a matter of generating data from anywhere and applying that to your test. The users must react naturally to have a successful usability test.


Q3. How do I become a paid product tester?

Ans. If you want to become a paid product tester, you will need to sign up with a market research firm that offers product testing at home. Once this step is done, the firm will send you a task via email that you will have to complete to show your credibility in order to qualify as a user tester. After this step, you are all set to do product testing once you submit your bank details.


Q4. How many prototypes should I test?

Ans. It is recommended to test 2-3 prototypes for your design. People are more likely to be open with their critical self if they have options available rather than only one design or prototype to check on as that may seem like their ‘only’ option.


Summing Up


User Testing is an integral part of any design process. User feedback and constant improvement is the success mantra to transform into a great product in the market. But user testing doesn’t have to cost you an arm and a leg. You can easily put in some research and choose one of the options in the price range that fits your requirements. Save your profits and keep Testing!


Let us know if we missed anything in the comment section below!

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