Q-Learning is a type of Artificial Intelligence (AI) training that is often used in situations where the computer needs to make decisions based on complex or changing environments. The machine is given a set of possible actions it can take in a given situation, and it is also given a reward or penalty for each action, based on which it then tries different actions and sees which ones result in the best rewards. Over time, the machine learns which actions are most likely to result in positive outcomes and begins to make decisions based on that learning.

Q-Learning is a powerful technique used by the Pixis AI to optimize marketing campaigns by identifying the most effective strategies for reaching target audiences and maximizing ROI.

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