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AI
Budget Management
Campaign Strategy

By Shubham Mishra

CEO & Co-Founder @ Pixis

Context Gap: the Root Cause of Every Annoying Marketing Challenge

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Performance Marketing

What Is Ad Context Protocol and Why Does it Matter?

By Colin Campbell

Head of Content @ Pixis

Performance Marketing

How to Decide When to Kill an Ad (and When to Let It Ride)

By Swetha Venkiteswaran

Content Writer @ Pixis

Marketing Strategy

8 Non-Obvious Tips to Win Black Friday & Cyber Monday 2025

By Colin Campbell

Head of Content @ Pixis

Performance

How to Translate Ad Performance Into Boardroom Language

By William Lewis Eldredge

Director - Customer Success @ Pixis

AI

How to Prevent AI From Wasting Your Time

By Colin Campbell

Head of Content @ Pixis

Budget Management
Campaign Strategy

How to Build a Scaling Routine That Doesn’t Trigger the Learning Phase

By Alex Dos Santos

Director of Customer Success @ Pixis

Performance
Meta Ads
Marketing Strategy

How to Run a Good Competitor Ad Analysis

By Jason Widup

SVP of Marketing @ Pixis

Benchmarks & Trends
Google Ads
Performance
AI
Performance Marketing
Marketing Strategy

2025 Google Advertising Benchmarks for Every Industry

By Colin Campbell

Head of Content @ Pixis

Performance
Meta Ads

How To Tell Why Your Top-Performing Ad Did So Well

By Swetha Venkiteswaran

Content Writer @ Pixis