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AI
Budget Management
Campaign Strategy

By Shubham Mishra

CEO & Co-Founder @ Pixis

Context Gap: the Root Cause of Every Annoying Marketing Challenge

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Google Ads
Meta Ads

How to Identify Scalable Ad Sets in Meta & Google

By Alex Dos Santos

Director of Customer Success @ Pixis

Facebook Ads

How to Diagnose Why Facebook Ads Stopped Performing

By William Lewis Eldredge

Director - Customer Success @ Pixis

AI
Performance Marketing

Context Engineering for Performance Marketers: A Practical Guide

By Ben Crespin

Solution Engineer @ Pixis

Performance
Budget Management
Google Ads

How To Fix Google Ads vs GA4 ROAS Discrepancies: A Marketer's Diagnostic Guide

By Swetha Venkiteswaran

Content Writer @ Pixis

Campaign Strategy
Performance Marketing

How to Do Root Cause Analysis in Performance Marketing

By Colin Campbell

Head of Content @ Pixis

Campaign Strategy
Ad Creative

How Dynamic Creative Optimization (DCO) Should Work

By Sakshi Choudhary

Head of Product @ Pixis

AI
Performance Marketing
Marketing Strategy

4 Tactical Ways Marketers Are Using AI for Smarter Targeting

By Elias Rivas

Solutions Engineering Lead @ Pixis

AI
Campaign Strategy
Marketing Strategy

The Frank Reality of AI’s Impact on Marketing According to Two Agency Executives

By Colin Campbell

Head of Content @ Pixis

Performance Marketing
Marketing Strategy

Untapped Audiences: Surprising Micro-Segmentation Tactics That Work

By Christopher Parrett

CEO @ Social Hustle